Wanted: Resident Butt-Kicker (Thoughts on journalism education)

Lately, I have been doing a lot of thinking about journalism schools and what journalism students are not learning.

One of the problems is that there’s too much talk. Educators have known about the Internet, multimedia storytelling and convergence for years.

No more excuses.

I realize that this post constitutes talk, but I would like to think of it more as a call to action. To make sure change happens at J-schools, I propose hiring a Resident Butt-Kicker.

I plan to expand on these in future posts, but here’s where we need to start:

1. Online first, print second: Print is not dead, but the idea of a purely “print” major should be thrown out the window. Who wants to pay money to be taught in preparation for the last century?

Start with the essential concepts of writing, reporting, editing, critical thinking, law and ethics, but don’t limit it to merely one form of storytelling. Also, online journalism should not be some 400- or 500-level class that only some students take – it should be drilled into everyone’s head early.

2. Think outside the classroom: How can you teach journalism without practical experience?
Ideas: Structure your class like a newsroom and provide an outlet for publication (e.g. class Web site); require students to work on campus media; require an internship and help place them; etc.

3. Old dogs, learn new tricks
: There’s a disconnect among different classes, depending on the professor, as well as an even greater disconnect between professors who have been out of the newsroom for years and those who just came from the newsroom.

The journalism world is moving quickly and schools need to keep pace with their local news outlets so students may be viable job and internship candidates. Just like journalists in the professional world, professors need to be able to adapt and learn new concepts and skills.

Also, why are we being taught in a strict, limited mindset (i.e. print) that we will need to unlearn later? Don’t teach me for today, or even tomorrow.

A journalism school should look ahead, being innovative and proactive in its approach, not reactive. Professors need to be a part of that.

4. Selecting J-students: There should be a multi-dimensional, more personalized interview process for students applying to an academic journalism program. Program directors should ask students about their specific interests in the field, evaluating if the candidate is open minded and willing to evolve.

5. Grades are failing: The grading process needs to change. It seems as if more students worry about getting good grades than actually learning. Grades aren’t worthless, but learning – and getting good experience – matters more.

Unintended, entrepreneurial failure (i.e. not because of laziness) should be embraced and utilized as a teaching tool it is part of the learning process. Thus, students should be encouraged to go out and make mistakes while they are still in school.

6. Establish mentor programs: I hit on this general concept in my Top Ten List of Tips for Journalism Students (No. 7).

Upperclassmen should be paired with underclassmen in a formal, voluntary peer counseling system. Furthermore, every student should meet with a faculty adviser or mentor from time to time and not just to discuss next semester’s schedule.

SPJ recently started a mentor program for members, which is great. Nevertheless, it can’t replace the local insight of a student or professor at your own J-school.

Weigh in: What do you think of these ideas? Students, what else do you want to see done at your school?

Note: The original time stamp on this post was incorrect. It has since been corrected.

New media reporting panel

New media reporting panel

Watch the live Web cast: Live Web cast

Panelists:
Suzanne Levinson — Miami Herald, director of site operations
Phil Lewis — Naples Daily News, editor & vice president of editorial
Ricardo Lopez — Miami Herald, visual journalist
Brent McDonald — New York Times, visual journalist
Will Payne — Current TV, College Outreach

Phil Lewis has been at the Daily News for 30 years. The dynamic started to greatly change when they hired Rob Curley (now at Washington Post).

“We blew up our newsroom and we took a third our newsroom and said, ‘You’re the print side,'” Lewis said. “We took two-thirds and said you’re our new media newsroom and everything you do goes to the Web first.”

Suzanne Levinson became involved with The Herald’s Web site in 1996.

“They felt so lucky to have an experienced journalist that knew HTML [to some extent].”

But their path has been different than the Daily News.

“We didn’t have a Rob Curley; we needed a Rob Curley,” she said, explaining that it was basically her and a few others on the online side advocating.

She said the tipping point for The Herald was when they realized ad revenue and circulation would continue to decline.

“Be willing to learn new things and be aware of the changing landscape,” she said as advice to students.

The new mindset of The Herald: “We all have open minds. It’s a change in the way they look at things, but they are all just journalists.”

Ricardo Lopez began with photography but evolved as a visual journalist. He learned new tools and began working with video and Web.

Will Payne is a part the newest outlet represented on the panel, Current TV. He discussed how their dynamic is different from traditional media.

Brent McDonald, of the New York Times, has a background in documentary film and was part of the Times’ multimedia pilot program in November 2005.

Discussing video journalism:
“It’s still a frontier and we’re still playing with how stories can be told. It’s still a collaborative process.”

New media workshop

New media reporting workshop

Ricardo Lopez, Miami Herald

Will Payne, Current TV

Brent McDonald, New York Times

We’re going to break into groups now. I’ll be back with an update later.

UPDATE, 12:11 P.M.: I was in Brent McDonald’s group. He showed us his camera (a $6,000 Panasonic HD) and related gear. He also talked about techniques and what to look out in terms of lighting, sound and settings.

First two Comm Week events: Attending workshop, liveblogging

I will be attending the following sessions Friday morning as part of Comm Week 2008:

Be sure to check back at 11:30 a.m. for the liveblog. I will also post a link to the live Web cast, if available.

Hurricane copy chief is Herald’s newest online producer

Rafael Sangiovanni began writing and designing for The Miami Hurricane his freshman year. Raph, as he is known, wrote for EDGE, the arts and entertainment section, through spring 2007.

He moved up to chief copy editor in fall 2007, his current position at The Hurricane, and was recently hired part-time as an online producer for The Miami Herald‘s Web site.

Here are a couple posts Raph wrote on Wired Journalists:

Here is a video of Raph talking about his experience so far: